Klood Radar Illustrations
Home page generic illustration, Data coverage, Market Intelligence
Coding the data, Know your customers and generate new leads, Support, Healthcare sales insights
Market intelligence, Social Intelligence, Explore and discover, Generic home page illustration
Research Driven Design, Data Coverage
Project: Illustrations to Support Online App Brand
Client Klood Radar
Skills: Illustration, Digital Design
Klood Radar is an app which gives businesses extensive insight into online data, as part of the market research industry. I was asked to produce a range of illustrations, predominantly for various web pages and topics within Klood Radar’s website. The client wanted something different to the usual images you would see on market research websites, and they were specific that they wanted line drawings or a hand-drawn feel, but with a colour palette that complements the Radar site.
I started with hand drawn sketches, showing lots of concepts. Alongside the client we narrowed these down and tweaked the ideas. When finalised I drew them digitally and created an extended colour palette.